Location Strategy & Founder Coaching

From the right location to opening day.

Planning to open a shop, a studio or a restaurant? We assess your plan honestly, find the location your business can actually build on — and we stay with you until it’s up and running. Built on experience from several ventures of our own.

For founders and companies across Europe

Small European shop with a dark blue wooden facade and a warm-toned awning in golden evening light

Why location?

Your location has a say —
every single day you’re open.

Before your first customer walks through the door, your location has already decided a few things for you — footfall, rent, visibility and the neighbourhood you sit in. Choose well here and you’ll save yourself years of detours.

  • Location is footfall

    How many people walk past your door every day — and are they the right ones?

  • Rent is risk

    Fixed costs have to match your revenue potential — not the other way round.

  • The area is your customer base

    Neighbours, competitors and the wider district decide who buys from you.

Services

Three ways we can move you forward.

Location & Feasibility Check

Before you sign a lease or set up a company: we take an honest look at your idea, the market and the location’s potential — and tell you clearly what we see. Even when the answer is “not yet”.

Location Strategy & Property Search

We develop your location strategy, identify and evaluate suitable premises, analyse the market and the competition — and stay with you through to signing the lease.

Founder Coaching Through to Opening

From the day you decide to your first customer: we’re in it with you — with clear next steps and the experience of several ventures of our own.

Your Path

Four steps to opening day.

  1. Initial consultation

    Free and without obligation: you tell us what you’re planning. We tell you honestly what we see — and whether we can help.

  2. Feasibility check

    Idea, market, competition, budget: we examine your plan thoroughly and give you a clear recommendation.

  3. Property search & lease

    We find and evaluate premises, compare locations and guide you through viewings and the decision to sign.

  4. Support through to opening

    Hands-on coaching through the fit-out and launch: step by step, until your business is open — and running.

Two people discussing a city map and floor plans at a wooden table in warm light

Experience

Advice from someone who has done it before.

Location Strategy Group is built on real, first-hand experience of starting businesses: businesses built, locations chosen, mistakes made and learned from. That hands-on experience is exactly what you get — not textbook theory.

We work with founders and companies across Europe: honest in our assessment, thorough in our analysis, hands-on in the delivery.

  • Honest over flattering
  • Practice over theory
  • With you until opening day

FAQ

Good to know before we talk.

Who is Location Strategy Group for?

For anyone opening or expanding a brick-and-mortar business: shops, studios, clinics, restaurants and service businesses — from your very first business to the expansion of an established company.

Which countries do you work in?

Throughout Europe, with a particular focus on the German-speaking markets: Germany, Austria and Switzerland.

What does the initial consultation cost?

Nothing. The first conversation is free, with no obligation — after that, you decide whether and how to continue.

What does the location search look like in practice?

Strategy first: target audience, catchment area, budget. Then we search for and assess specific premises, including a market and competition analysis. Finally, we come with you to viewings and guide you through the lease negotiation.

I don’t have a firm plan yet — is a conversation still worthwhile?

Yes. Especially early on, an honest assessment prevents costly wrong turns. Sometimes the most valuable outcome of a conversation is a “not yet”.

Do you also work with established companies?

Yes. We support companies expanding their brick-and-mortar business and opening new branches — from market analysis through to the lease.

Contact

Let’s talk about your location.

Tell us briefly what you’re planning — we’ll get back to you within two working days with an initial assessment and a suggested time for your free initial consultation.

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